Influencer campaigns
Posts, reels and videos distributed through selected creators’ audiences. Define audience fit, deliverables and measurement before outreach.
Branding · PR · Creator campaigns
Find the right voices.
Give them a clear brief.
Plan influencer marketing around your audience, product and campaign goal. Esperto helps coordinate creator selection, content briefs, approvals and reporting, with the scope agreed before work begins.
A campaign built around the outcome you need.
UGC production
Creator-produced assets for your own channels. Agree formats, revisions, usage duration and any advertising permissions separately.
Launches & ongoing programmes
Coordinate creator activity around launches or recurring briefs. Attendance, travel, posting and reporting are scoped individually.
What we agree before launch
Audience & shortlist
Target locations, languages, interests and creator suitability. Review recent audience insights and content quality alongside follower counts.
Commercials & rights
Creator fees, management fees, advertising spend, content usage, exclusivity, revisions and payment dates are itemised in the proposal.
Delivery & reporting
Set the approval process, disclosure requirements and reporting window. Measure agreed indicators such as reach, views, clicks or attributable conversions.
Creator availability, fees and results vary by brief. We do not guarantee sales, follower growth or a particular creator’s participation. A shortlist and scope are confirmed for each campaign.
Tell us your brief
What would a useful campaign achieve?
Share your product, target audience, locations, budget range, launch date and preferred platforms. We will use your enquiry to discuss a suitable scope.
Are you a creator? Use the creator registration form.
Common questions
How much does an influencer campaign cost?
We quote after reviewing the brief. Creator fees, Esperto’s management scope, production costs, usage rights and paid media are separate cost considerations.
Can you work with regional and micro creators?
Yes, the campaign can be scoped around regional languages, local audiences or specialist niches. The shortlist depends on fit and availability.
Does influencer marketing replace PR?
No. Paid creator content and editorial media coverage serve different purposes. Any PR work is scoped separately; paid content should not be presented as independent editorial coverage.
Can we run ads using creator content?
Only with the agreed rights and required creator or platform permissions. Advertising usage, duration and territory should be defined before a campaign begins.
Explore branding services or learn about creator fees and rate cards.