Source quality
Compare the authority and context of linking websites instead of treating every backlink equally.
Free SEO research tool
See who links to any website.
Discover top backlinks, referring domains, anchor text and authority signals from the Moz link index—without creating an account.
No login required Moz backlink data
Your backlink snapshot will appear here.
No login required. Results include up to 10 high-authority external backlinks.
Read the signals
Go beyond the backlink count.
A useful backlink review looks at where links come from, what they say, whether they are followed and how closely each source relates to your business.
Check Domain Authority separatelyAnchor relevance
Review the clickable words used to understand how other pages describe your content.
Link attributes
Separate followed and nofollow links, then investigate suspicious or irrelevant sources carefully.
Need a complete backlink plan?
Turn link data into sustainable search growth.
We can analyse competitors, content gaps and realistic outreach opportunities, then connect the work with technical and on-page SEO.
- Competitor backlink-gap research
- Link quality and risk review
- Content-led acquisition roadmap
Backlink questions
Frequently asked questions
What is a backlink?+
A backlink is a link from another website to your page or domain. Relevant editorial backlinks can help search engines and people discover and understand your content.
Is this backlink checker free?+
Yes. The public report shows summary metrics and up to 10 high-authority backlinks per search without requiring an account.
Why do backlink counts differ between tools?+
Moz, Google, Ahrefs and other platforms maintain separate indexes and crawl the web on different schedules, so their backlink totals and discovery dates will not be identical.
Does a high Domain Authority guarantee rankings?+
No. Domain Authority is a comparative Moz metric, not a Google ranking factor. Search visibility also depends on relevance, content, technical quality, intent and competition.
What is a dofollow or nofollow backlink?+
A standard followed link can pass ranking signals. A nofollow link contains an attribute asking search engines not to treat it as a conventional endorsement, although it may still bring useful referral traffic.
How can I get better backlinks?+
Create genuinely useful resources, original research, tools and expert content; build relevant partnerships; contribute insight to trusted publications; and avoid automated or paid link schemes.
Moz and Domain Authority are trademarks of Moz, Inc. This independent tool uses the Moz Links API; Esperto Technologies is not affiliated with or endorsed by Moz.